SEO Tools & Projects

I’m Ivan Luque, the software engineer behind The SEO Station. I also build the projects below to help people plan useful content and make their products easier to discover. Here’s what each one does and when it might be useful to you.

Plan your next page

Opportunity Finder

A content planning tool for SaaS founders and small teams. It starts with your existing website and builds a prioritized roadmap of comparison, alternative, use-case, integration, landing, FAQ, and article opportunities.

Each opportunity includes a target query, rationale, angle, and suggested outline. You can take an idea into a brief and an editable draft.

Use it when: you have a SaaS product and need help deciding which pages to publish next.

Explore Opportunity Finder →

Share what you ship

ShipFeed

A public home for software product launches, updates, and milestones. Discover what startups and indie makers are building, or share your own product and keep its story moving as you release improvements.

ShipFeed focuses on product discovery and communication. It gives your work a place to be found and followed alongside other products.

Use it when: you want to discover software or share your product’s launch and ongoing progress.

Explore ShipFeed →

Learn the method behind the tools

For a practical place to start, build a content map from your Search Console queries or find SEO quick wins in your existing pages.